Write an essay about the research question „ How does design thinking promote the innovation process in the financial sector?“
Focus on the research question and answer it.
Use primarily these 3 main sources:
Plattner, Hasso / Meinel, Christoph / Leifer, Larry (2010): Design Thinking. Understand – Improve – Apply. Berlin Heidelberg (Springer Science & Business Media)
Brenner, Walter / Uebernickel, Falk (2016): Design Thinking for Innovation. Research and Practice. Berlin, Heidelberg (Springer)
Kumar, Kaushik / Zindani, Divya / Davim, J. Paulo (2019): Design Thinking to Digital Thinking. Singapore (Springer Nature).
The structure should look something like this:
1. introduction
2. general
1. definition of the term “design thinking
2. delimitation of the term “financial sector
3. methods for structured innovation
4. design thinking as a tool for innovation
5. design thinking in the financial sector
6. outlook and conclusion
You can add points if needed.
FOCUS ON THE MAIN SOURCES!!!
On every written page there have to be at least 4 citations of the 3 main sources.
You can use scientific internet sources in addition. But the mix should be 80/20 so 80% of the 3 main sources and 20% of other sources like internet and so on.
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