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The following critical-thinking questions can be used for class discussion and/or for written assignments to develop communication skills. Be sure to give complete explanations for all answers.

1. Do you agree that applying the OUCH test to an employment situation will minimize illegal discrimination? Why or why not?

2. Are there any groups of people in the United States that you think should be covered by federal laws as a protected group but are not currently covered? Why or why not?

3. In your opinion, is most discrimination in the United States unintentional (disparate impact), or is most discrimination intentional (disparate treatment)? Why do you think so?

4. What is your opinion of organizations using bona fide occupational qualifications (BFOQs) to limit who they will consider for a job?

5. Do you agree that most employers probably want to obey the Americans with Disabilities Act but don’t know exactly what they are required to do under the law? Do you think that most employers would rather not hire disabled people? Justify your answer.

6. How would you define the terms “reasonable accommodation” and “undue hardship” if you were asked by one of your company managers?

7. Do you think that sexual harassment in the workplace is overreported or underreported? Justify your answer.”

Watch

What is your reaction to this issue?
How can this be legal?
What do you think should be done, if anything?

With new COVID-19’s variant going around the world and USA , vaccines available in our country for 5 years old and older, free COVID tests distributing among households per President Biden’s order, new COVID pill approved by FDA for emergency use, what is the economic outlook for the U.S.A in 2022?

Item Description Instructor Possible points
Comments
APA formatting
Structure of APA and writing style is in line with APA 7th edition guidelines
10
Identify a hypothesis or research question
Identify a hypothesis or research question consistent with problem statement
5
Literature review
Include 15 citations from peer reviewed sources in the last 15 years and are appropriately noted to
5
support hypothesis or research questions (suggested databases to search include Ebsco, ProQuest, Sage, and Taylor and Francis)
Identify variables
Student demonstrates conceptualization of studied concept as specific variables and notes independent and dependent variables as outlined by study. What level of measurement is being used for each variable?
5
Identify study design
Student identifies specific study design type (e.g., call to action policy analysis, systematic review, descriptive study using secondary data, content analysis).
5
Sampling procedure
What population was the focus of this study? Which sampling procedure or search terms were used and what was the rationale for this choice? How was the sampling conducted?
5
Identify measurement tools
Student describes how the variables will be measured (e.r., evidence-based measurement tools, grouping in themes (content analysis), Bardach’s eightfold policy analysis). Identify level of measurement for identified tools used. What is the reliability
5
and validity for each tool?
Identify analysis
Student identifies the type of statistical analysis appropriate for study design and level of measurement (e.g., descriptive statistics – list each, t-test, ANOVA)
30
Data
Students will submit a separate excel document with all data used, and analysis run
30

compose a two-paragraph
essay, comparing and contrasting rhetorical appeals
within Coretta Scott King’s memoir,
” Montgomery
Boycott” and RFR’s “Eulogy for Dr. King”. Compare and
contrast the rhetorical appeals (ethos, pathos, logos,
repetition, parallelism) utilizing two well-written
body paragraphs. Use the passages provided in order to
select evidence. Be sure to include
evidence/reasoning within your two paragraph
response.

Assignment Description:
In a 20 slide presentation, using at least 2 APA style cited references, complete the following:
1. You have several students with asthma. Discuss the difference between an asthma action plan and an Individualized health plan. Create a PowerPoint or Prezi on asthma. The first two slides should be a description of these plans. Then create five slides to be used to train teachers about their students with asthma.
2. You have several epinephrine pens in your office for children with severe allergies. Discuss how you would collaborate with the head of nutrition in your school district to keep these students safe? Create a PowerPoint or Prezi on allergies. The first two would discuss how to collaborate with the nutrition department. Then create five slides that you would use to teach the bus drivers how to use an epinephrine pen.
3. As a closing element, discuss the importance of collaboration for these two conditions.
Feel free to use other resources for your teachings and explanations, such as YouTube, in your teaching.
The following specifications are required for this assignment:
Length: PowerPoint 20 slides.
Structure: Include a title, introduction, page, and reference page in APA style.
References: Use the appropriate APA style in-text citations and references for all resources utilized to answer the questions. Include at least two (2) scholarly sources to support your claims.

Assignment Details
Not everyone is going to be interested in your product, service, or idea. Rarely does a brand appeal to every potential customer. Most companies do not want to waste budgets on advertising to disinterested customers. To interest your target audiences, you must match the opportunities with their preferences.
Various tools are used by marketers for successful advertising and publicizing their wares in the marketplace. The marketing formula of segmentation, targeting, positioning, and differentiation (STP / D) helps the marketer create a strategy that groups customers based on their likes or preferences and targets customers with specific advertising and public relations messages.
Customer Segmentation and Interests
Segmentation allows marketers to group or segment customers based on similar variables. To segment customer groups, the marketer finds commonalities in the demographic and psychographic information, along with likes and product preferences.
Calling out segmentation and targeting helps marketers pinpoint specific customers or audiences. Demographics and psychographics are two key elements of marketing that are essential in finding the right customers and matching them to your products and services.
Key Concept Snapshot: Demographics is data generated about your customer’s age, gender, education, and income—or the statistical or numeric data about your customer groups. Psychographics studies the lifestyle preferences of customers such as their hobbies, likes, and dislikes. Psychographics also studies an individual’s behaviors, attitudes, and lifestyles (e.g., hobbies, interests, or types of preferred foods).
This customer data and information helps marketers divide customers into three groups, as follows:
Primary: Frequent users of the product or service
Secondary: Occasional users of the product or service
Tertiary: New users of the product or service
All are designed to expand customer reach. To prepare for this assignment, do the following:
View this video. (https://www.youtube.com/watch?v=Fij1aBcl_Ts)
Begin analyzing this scenario:
Targeting the right customers (i.e., those interested in your product or service) is key in successfully connecting what you want to sell to them. Carlos is interested in your Web site that sells a wide range of gifts, mostly for females between 18–34 years old. The name of the Web site is GoGirlGifts.com, with the advertised tagline, “We match the perfect gift to your special someone…”
GoGirlGifts.com’s primary customer profile is as follows:
Demographic profile
Age: 18–34
Gender: Female
Income: $30,000+
Education: College graduate
Occupation: Professional
Psychographic profile
Health conscious
Places importance on fashion and home décor
Avid marathoner and cyclist
Loves aromatic candles for home and office
Techno-expert
The first thing that you might notice is that the Web site is aimed more at females who want to buy stuff. However, with so many items, the secondary audience could be males and others not in the specific demographic age range. View one of the following Web sites that are aimed at this customer profile:
Apple (https://www.apple.com)
Magnolia | Inspiration for Life and Home | Chip & Joanna Gaines (https://magnolia.com)
Add the following main ideas in your 3–5-page assignment:
Begin the analysis by first segmenting your secondary targeted customer. Create a profile about Carlos, who is most likely a secondary customer. Create a profile for him that includes the following:
Gender
Age
Income
Education
Next, profile his psychographics. What does he like to do?
How would you advertise to this secondary market? List some of the keywords and phrases that you might add to the advertisement (paid). List about 10–20 keywords or phrases that you might use.
Write about considerations related to 1 paid media (advertising) and 1 earned media (public relations) as possible communication channels. Outline some messaging topics and ideas to reach customers such as Carlos and other possible customers like him.
What are some main ideas that you believe the company should promote to its secondary audiences to promote business and market reach? If you could help shape an idea for the company, what would you like the press or social influencers to focus on about the Web site from a public perspective?
References
365 Data Science. (2019, October 24). Segmentation, targeting and positioning – Learn customer analytics [Video]. YouTube. https://youtu.be/Fij1aBcl_Ts

Apple. (n.d.). [Home page]. Retrieved April 15, 2021, from https://www.apple.com/

Magnolia. (n.d.). [Home page]. Retrieved April 15, 2021, from https://magnolia.com/

Nordstrom. (n.d.). [Home page]. Retrieved April 15, 2021, from https://www.nordstrom.com/?mrkgadid=3296931153&mrkgcl=760&mrkgen=mtext&mrkgbflag=1&mrkgcat=Terms&utm_content=1263338912172163&utm_term=kwd-78958705499862:aud-808275727:loc-

Advertising Management: https://www.managementstudyguide.com/advertising-management.htm

Aims of Advertising: https://marketing-insider.eu/aims-of-advertising/

Consumer Behavior: https://www.marketingteacher.com/lesson-store/#consumer-behaviour

Customer Analytics: https://www.youtube.com/watch?v=Fij1aBcl_Ts

e-Marketing and Earned Media: https://www.youtube.com/watch?v=hHf_tgtHucY

Earned Media Examples: https://www.youtube.com/watch?v=LAp84mxkkF4

Individual Project Rubric
The Individual Project (IP) Grading Rubric is a scoring tool that represents the performance expectations for the IP. This Individual Project Grading Rubric is divided into components that provide a clear description of what should be included within each component of the IP. It’s the roadmap that can help you in the development of your IP.
Expectation Points Possible Points Earned Comments
Customer Profile: Creates a Carlos profile with necessary demographic and psychographic information
30
Target Market Message: Adds main ideas for the target market about the Web site
30
Secondary Market: Analysis adds narrative, supported with academic research about the secondary target market with main message ideas
30
Keyword Creation: Lists 10–20 keywords or phrases to use in marketing messages
25
Professional Language: Assignment contains accurate grammar, spelling, or punctuation with few or no errors. (APA formatting is required or style specified in assignment).
10
Total Points
125
Total Points Earned

Module 7
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MSL 680
Module Seven Lecture Notes and Discussion Questions
Module 7
Discussion topics include:
Leadership and change
Charismatic leadership
Transformational leadership
Assignments for Session 7 include:
Text: Chapter 16
Charismatic Leadership Theory
When I ask students to think of people that have or had charisma, I often get answers like Martin Luther King, John F. Kennedy, Elvis, and Franklin D. Roosevelt. Charisma is hard to define but everyone knows it when they see it. A charismatic leader leads by example. Such a person represents a vision for change–a change for a better future. They are successful in rallying employees around this vision and they make exceptional efforts through personal example to achieve the vision. Charismatic leaders are exciting and energizing to their staffs.
Transactional vs. Transformational Leadership
Transactional leaders are those who guide or motivate followers toward accomplishing organizational goals. Transactional leaders make roles and requirements clear for employees. They establish rewards for good performance and recognize accomplishments. They only get involved when there is a problem (management by exception).
Transformational leaders have charisma and provide inspiration to their employees. They tend to have individual relationships with employees and provide intellectual stimulation. They act as advisors and coaches and instill others with a sense of mission.
Module 7 Discussion Questions: (Due by Thursday)
Note: Please type the question and then the answer which should be about 250 words for each question.
Explain how a leader’s sense of self-efficacy is related to that person’s ability to lead change.
Describe the most charismatic leader you know. What are the characteristics that make this person charismatic?

In each class, students in teams present the summary of the case and any relevant updates.
For the case part, you are gping to give summary from page 14 to page 24, including the charts and statistics.
Please go through all the files that I uploaded, and then do the summary part.

Besides, providing the summary of Sony updates by using the WSJ.
https://www.wsj.com/articles/sony-to-buy-videogame-maker-bungie-in-3-6-billion-deal-11643653787

For this week, please read this
(Links to an external site.)
article on network forensics and briefly discuss (in your own words) why you think network forensics is important in the enterprise.
Please make sure your initial post it’s completed by the weekend and reply to one other student’s initial post.
https://resources.infosecinstitute.com/topic/the-need-for-network-forensics/
Please its disccusion post so make it 60-100 words thank you

Overall Interpretive methods
1. Can the characters, events, or objects in the work be seen as standing for abstract ideas? What ideas?
2. Can the characters, events, or objects in the work be seen as representing political points of view?
3. Can the characters, events, or objects be seen as representing frequently occurring people or things?
4. Can the characters or events in the story be seen as representing different aspects of a single person?
5. Can the struggle of the main character be seen as a struggle that all humans (or Americans) face
Additional Interpretive tools
A. Can you find any symbols (things that are frequently used to represent something else)?
B. Are there analogies (metaphors or similes)? If so what are they trying to tell us?
C. Are there allusions to other times, places, or things? If so, why are they made?
Assignment Objective:
For this assignment we will be using the checklist above to interpret one of two Robert Frost poems, The Road Not TakenLinks to an external site. or Mending WallLinks to an external site.. You can choose which poem to analyze. The Road Not Taken is a very familiar poem and one that is shorter and easier to analyze. If you would like to start out with more of a challenge, I would encourage you to analyze Mending Wall instead.
Your job will be to analyze the poem using points 1-5 and A-C above. Please offer 3 separate interpretations by using 3 different overall interpretive strategies from the 1-5 list above. For example, I might interpret Mending Wall first as a story about abstract ideas, then as a story about political points of view, and then as a story about the universal human struggle. I would like you to try out 3 of the methods separately so that you can get used to interpreting the same story from more than one perspective. I would also like you to note if you see any symbols, analogies or allusions. If you see them, point them out and say how they contribute to the story.
This might seem like a difficult project, but remember there is no one right way to interpret any story. Just think for yourself, be creative, give your own reasons for your responses, and have fun!
Points possible: 15
Steps:
Read through the two Robert Frost Poems, The Road Not Taken and Mending Wall. Decide which poem you would like to analyze. (Mending Wall is the more difficult of the two, but will also involve 5% extra credit.)
Re-read your selected poem and try to interpret the poem in each of the methods discussed in the 1-5 interpretive methods checklist above. Jot down your ideas as you go through the 1-5 checklist. If you find that you need to review the methods, you might want to return to the lecture to see how we used the methods in interpreting the nursery rhyme Jack & Jill.
Re-read your poem looking for symbols, analogies and allusions. Your poem may not have each of these elements, but if you do see them, jot down the examples you see and think about how they are contributing to the poem.
Now you are ready to write your paper. In your paper discuss the 3 methods of interpretation that you found the most productive from the 1-5 checklist. Discuss how you interpreted the poem using each of those 3 methods.
Complete your paper by discussing any symbols, analogies, or allusions that you found and how you think they contributed to the story. If you found more than one symbol, analogy or allusion then just discuss the one from each category that you found most interesting!
Your completed paper should be at least 2 pages in length (650 words). It is worth 15 points.
Post your analysis to your groups discussion board. Note that this is not a group assignment, but I have created the group discussion board to allow a more intimate discussion setting. Each person is responsible for his or her own analysis and paper. Be sure to say in the “subject” area of your post if you are covering Mending Wall or Road Not Taken. (*Note: if you attach your file as a Word doc, please also cut and paste the content directly into the message window so that those without microsoft office can also read and benefit from your post). You can find the group discussion board for this assignment by clicking on the Assignments link in the left menu, or you can follow this shortcutLinks to an external site..
After posting your work, take a look at the work of your classmates. Compliment at least one of your classmates for discussing something that you did not find in your own analysis. Be specific, and say exactly what it was that they discussed and why it is interesting to you. (3 points).
You will be evaluated on steps 4-8 above. Steps1-3 are there to help you prepare..
Below is a sample paper. Your paper may vary considerably and may cover different elements of the checklists, but please be sure to follow this same basic format for your own paper, including having underlined headers that start out Sections 1, 2, 3 and 4.