Blue Ocean Strategy

Read Chapters 1, 2, 3, and 6 of Blue Ocean Strategy.

1. A review is THREE single-spaced pages long, with a font type of Times New Roman, a font size of 12, and 1 inch page margins.
2. A review needs to cover the following three components:
– A brief summary of the chapters. (One and a half pages)
– What are the major insights that you get from reading the chapters? (Half a page to one page)
– How are the chapters related to the strategic management theories and concepts in Hill, Schilling, and Jones’ textbook and other assigned readings? (Half a page to one page)
3. A review will be graded according to the following criteria:
– Quality of content.
– Quality of writing.

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