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How do search strategies differ for mobile devices? What are the trends in usage for mobile searches?
Why is local search likely to be important in the future? What other trends are likely in organic and paid search?
How do the steps in developing an SMM strategy differ from those you have seen in other aspects of marketing, for example, developing a brand marketing plan or an advertising campaign strategy?
Why do you think some managers are resistant to the idea of engaging in social media marketing? What are their likely opinions in this area and how do the facts differ from these opinions held by many older managers? What could you do or say to convince your reluctant boss that SMM could be a good idea in a specific business setting? How could you leverage your argument through high credibility information sources? Give one example of an established company that uses social media marketing effectively.

President Biden recently announced an executive order to increase gun control safety measures in the United States. An executive order is a strategy that the president can sign into law with minimal debate from the legislature. This executive order “directs the attorney general to make sure that gun dealers are complying with existing background” checks, attempts to improve reporting of lost or stolen firearms, and seeks transparent reporting for dealers that are cited for infractions.

a. Identifywhattypeofpolicymakingprocessthisisandidentifytheagenda-setting circumstances leading Biden into this policymaking route. What are the potential benefits and costs to this kind of policymaking? (10 points)

b. Now,imaginethattheTexasAttorneyGeneral(AG)decidestosuetheBiden administration to halt the executive order. Identify the judicial oversight roles the Texas AG may ask the courts to provide. Assuming the court is aligned with Republican preferences for gun regulation (Republicans generally prefer less), will it choose to overturn or maintain the executive order? Why? (10 points)

Write a long research paper on ADHD discrepancy between men and women.

***Please only use scholarly sources***

Study your local newspaper and choose three good examples and three poor examples of job advertisements. Show the examples and explain your choices.
Review current business magazines and identify one large public corporation and one start-up that have a board of advisors. How will these boards be used differently or similarly? How would you expect a board of advisors to interact with a board of directors?
Companies planning to make an initial public offering (IPO) must submit a financial plan as part of their prospectus. From the Internet, collect a prospectus from two different companies and analyze their financial plans. What were the major assumptions made in constructing these financial plans? Compare and contrast these financial plans with what we would expect of a financial plan as part of a business plan.
What volume of sales is required to reach breakeven for the following business: The variable cost of producing one unit of the product is $5, the fixed costs of plant and labor are $500,000, and the selling price of a single product is $50. It is not always easy to classify a cost as fixed or variable. What happens to the breakeven calculated above if some of the fixed costs are reclassified as variable costs? What happens if the reverse is the case (i.e., some of the variable costs are reclassified as fixed costs)?Study your local newspaper and choose three good examples and three poor examples of job advertisements. Show the examples and explain your choices.
Review current business magazines and identify one large public corporation and one start-up that have a board of advisors. How will these boards be used differently or similarly? How would you expect a board of advisors to interact with a board of directors?
Companies planning to make an initial public offering (IPO) must submit a financial plan as part of their prospectus. From the Internet, collect a prospectus from two different companies and analyze their financial plans. What were the major assumptions made in constructing these financial plans? Compare and contrast these financial plans with what we would expect of a financial plan as part of a business plan.
What volume of sales is required to reach breakeven for the following business: The variable cost of producing one unit of the product is $5, the fixed costs of plant and labor are $500,000, and the selling price of a single product is $50. It is not always easy to classify a cost as fixed or variable. What happens to the breakeven calculated above if some of the fixed costs are reclassified as variable costs? What happens if the reverse is the case (i.e., some of the variable costs are reclassified as fixed costs)?

What is the importance of collaboration and teamwork in the palliative residents of WSNH?

Analyze and evaluate an author’s argument, claim, project, and assumptions, as well as the rhetorical strategies used to construct the text. Explain how those strategies contribute to the author’s appeals to ethos, pathos, and logos. Evaluate the extent to which those appeals persuade the intended audience and consider how those strategies are based on key assumptions the author makes about that audience.

Here is a breakdown of your task for this Project:

First, you will pick one article to analyze for Project 1. Your homework assignment during Week 5 will help you with this.

Describe the author’s project and argument, and 2 of his/her most important or interesting claims.
Analyze and evaluate the author’s use of evidence and reasoning to support his argument and the 2 claims.
Identification and analyze of at least 2 strategies, discussing how and why the author uses each strategy.
Analyze how the author appeals to his/her audience’s emotions, establishes credibility, and deals with opposing views.
You will also need to identify any assumptions associated with the arguments, claims, or strategies.
Use an effective structure that carefully guides the reader from one idea to the next and be thoroughly edited so that sentences are readable and appropriate for an academic audience.

Introduction (15 points)
Essay has appropriate title and introduces author’s background, genre, context, and author’s argument. Includes a thesis statement demonstrating essay’s structure.

Body Paragraphs (50 points)
Clearly presents supporting claims. Includes and analyzes specific and relevant textual evidence (quotes) throughout each body paragraph. Identifies and analyzes strategies. Identifies and discusses audience context and explains how it impacts author’s presentation of his/her argument and claims. Identifies and discusses assumptions the author makes about his/her argument, claims, strategies, or audience.

Conclusion (15 points)
Briefly recounts the author’s use of rhetoric and its significance without being redundant. Evaluates the author’s argument, claims, evidence, and strategies.

Structure and Mechanics (20 points)
Clear and effective structure with effective transitions. Evidence of revision and editing.

What are the common topics covered across all five plans? What are the differences? Choose the one that you believe is the best written and then describe why you believe it is better than the others.
What are the three most effective advertisements on television? Why are they effective? What are the three least effective advertisements on television? Why are they ineffective? Are they truly ineffective if you have been able to recall them?
Find an example of a small business that is using social media such as Facebook, Twitter, or LinkedIn to promote their products or services. How effective do you think this strategy is? Give some advantages and disadvantages of the use of social media by this company.
Find a marketing strategy that is being used now that you believe will be ineffective. Characterize the strategy, why you believe it will be ineffective, and support your answer.

Here’s some information on the newest case before the Supreme Court: Brackeen Vs. Haaland, on the Indian Child Welfare Act (ICWA). Use these links to learn more about the case.

Understanding the pending ICWA class action lawsuit as an attack on Tribal Sovereignty.pdf Download Understanding the pending ICWA class action lawsuit as an attack on Tribal Sovereignty.pdf

https://www.narf.org/icwa-brackeen/Links to an external site.

https://www.desertsun.com/story/opinion/contributors/valley-voice/2022/08/07/brackeen-v-haaland-supreme-court-may-overturn-indian-child-welfare-act/10240103002/Links to an external site.

Here’s a pod cast that will give you the background of this case: This Land Podcast Season 2 Episodes 1-8 (yes, that’s a lot).

https://crooked.com/podcast/this-land-season-2-coming-august-23rd/Links to an external site.

Make sure you listen to the correct season within the This Land Podcast, Season 2 is about the Brackeen case.

This paper will require that you do individual research on the Brackeen case and individual writing. You should decide what aspect of the case you would like to explore see the possible directions you could take this exploration of the Brackeen case.

1) Does Christianity require that followers of Christ adopt children to raise in the faith? What are the biblical sources and/or scholarly interpretations of the bible to support that? Does the bible/scholorly interetations mean the child’s birth culture must be cut out of the Native child’s life? What are the ramifications for Native children adopted by non-Native Christian families? How should ICWA support a child’s right to their Native culture?

2) What about the rights of Grandparents in the US Child Welfare System; should grand parents get special consideration? Should grandparents be allowed to petition for custody in cases where a grandchild is being placed into the childwelfare system? Should the grandparent get placement priority over others within the family or non-Native adoptive parents who have adopted siblings of the child in question? What role do grandparents play in a Native child’s life? How should ICWA support that role?

3) Should non-Native adoptive parents have priority in cases where a Native sibling comes into the child welfare system? For example in the Brackeen case the non-Native adoptive parents are suing for adoption of their son’s sister because they have already successfully adopted their Native born son. You must address the rights of siblings vs the Native American family or Tribe. How should ICWA support sibling bonds?

4) Lastly, should ICWA be amended to create a Native born child’s right to participate in their tribal culture? Why or why not? What happens to a child who grows up with no knowledge of their Native American birth culture? Is a Native child’s birth culture so important that it should be made part of a Native child’s child welfare placement plan at every stage of their custody (emergency removal, foster care placement, preadoptive and adoption)?

5) Submit a different topic of your choosing that is important to the Brackeen decision; your topic must be about the Brackeen case and it must answer different set of questions not already proposed here.

You must include sources that address the questions that you are addressing in your version of this Brackeen paper. You must use peer-reviewed articles, newspapers, government or tribal websites or reports, not-for-profit websites, or other reputable sources. All of your sources must be less than 20 years old. In this paper, you must use at least three reputable sources to 1) summarize the Brackeen case and the questions you will address in the paper 2) discuss how the topic is related to historical issues among Native American people (Navajo or Dine specifically even better); 3) make sure you address all or most of the questions in your version of the Brackeen paper ; 4) write a conclusion to your paper and 5) include a reference page or works cited page.

You must use MLALinks to an external site. or APALinks to an external site. guidelines for your paper. If you are most familiar with the Chicago styleLinks to an external site., that is okay too. This paper is 7-10 pages long and that length requirement will be strictly enforced (don’t go over or under). Do not include a cover or title sheet or your reference page in the page count. You do not need to include an abstract or a cover sheet, but you must include a reference or works cited sheet. If you are not using a title page, you must include your name, the name of this course, and the date or the submission date in the top left-hand corner of the first page of your paper (this is called a heading). You must include page numbers in your paper. Do Not Use block-style paragraphs, those are only appropriate in business letters. Please, please, please review the guidelines for citation in the text and on your reference page for MLA, APA, or Chicago Style. This paper is due on TBD.

Using paper styles https://www.scribbr.com/research-paper/research-paper-format/Links to an external site.

Another guide on APA, MLA, Chicago Styles https://owl.purdue.edu/owl/avoiding_plagiarism/guide_overview%20.htmlLinks to an external site.

Rubric
Contemporary Issues Paper
Contemporary Issues Paper
Criteria Ratings Pts
This criterion is linked to a Learning OutcomeTopic within Brackeen
You should be addressing one of the sub-areas of this case as outlined in the directions: Christian values v. culture of Native Children; Sibling bonds in child welfare and Native communities; Grandparent rights in child welfare and ICWA; the right to culture in adoption, etc.
This is the body of your paper. I have this criterion in the wrong order. I am new at this, so please bare with me.
25 pts
This criterion is linked to a Learning OutcomeSummarize the case and the topic questions
Summarize the Brackeen v. Haaland case and how your topic questions are related to this case.
You should use this area as an introduction to your paper.
25 pts
This criterion is linked to a Learning OutcomeConclusion
The conclusion of your paper should summarize what you found in the body of your paper.
10 pts
This criterion is linked to a Learning OutcomeWork Cited page/ Reference page
You should include a list of the sources you used in the paper at the end of your work. This list is not included in the required length page count. You must use MLA, APA or Chicago style for this page.
10 pts
This criterion is linked to a Learning OutcomeCitations within the text
MLA, APA, and Chicago style require citations within the body of your paper for any summarization you use of another source and for direct quotes from a source.
10 pts
This criterion is linked to a Learning OutcomeSpelling, grammar, word choice, block style
Check spelling, grammar, and word choice. Word choice means you are using words that don’t make sense within the sentence or are not defined in the way that you are using them. Do not use block-style paragraphs in your paper.
10 pts
This criterion is linked to a Learning OutcomeReputable sources
Please use reputable sources that are less than 20 years old.
5 pts
This criterion is linked to a Learning Outcome7 – 10 pages
Your paper must be double-spaced and 7 – 10 pages long; that page count does not include any title pages, or abstract, or reference pages.
5 pts
Total Points: 100

1. Describe yourself including your background and experience.
2. Explain why you would be the best fit for the role and why you should be hired for the position.

a. Discuss how the organization utilized the information shared in the social media post to attract or retain job candidates.

What is your understanding of content marketing as a strategy? How does it differ from the kind of marketing or marketing communications that you are accustomed to?
Why do you think it is hard to come up with a single, concise definition of conversion? Can you give at least two examples of different definitions of conversion and explain why the different definitions are needed? What would an effective measurement tool be that take these elements into consideration?
Explain, in your own words, the importance of customer-focused relationship marketing and how it differs from traditional transactional marketing.