The Paper is about Disruptive Innovation (more details below)
PAPER: Describe the industry being impacted by Cellular Agriculture. Identify core problems the disruptor is/will face in the industry. Then provide a recommendation on how best the industry and the disruptor you selected might address the core issues and thrive.
The paper needs to follow:
Key Problems
Analysis and Evaluation
Recommendation
Implementation Plan
Reference
Background on the Disruptive innovation (This was shared by my professor as a reference for Disruptive Innovation)
In business theory, a disruptive innovation is an innovation that creates a new market and value network and eventually disrupts an existing market and value network, displacing established market-leading firms, products, and alliances. The term was defined and first analyzed by the American scholar Clayton M. Christensen and his collaborators beginning in 1995,] and has been called the most influential business idea of the early 21st century.
Not all innovations are disruptive, even if they are revolutionary. For example, the first automobiles in the late 19th century were not a disruptive innovation, because early automobiles were expensive luxury items that did not disrupt the market for horse-drawn vehicles. The market for transportation essentially remained intact until the debut of the lower-priced Ford Model T in 1908. The mass-produced automobile was a disruptive innovation, because it changed the transportation market, whereas the first thirty years of automobiles did not.
Disruptive innovations tend to be produced by outsiders and entrepreneurs in startups, rather than existing market-leading companies. The business environment of market leaders does not allow them to pursue disruptive innovations when they first arise, because they are not profitable enough at first and because their development can take scarce resources away from sustaining innovations (which are needed to compete against current competition). A disruptive process can take longer to develop than by the conventional approach and the risk associated to it is higher than the other more incremental or evolutionary forms of innovations, but once it is deployed in the market, it achieves a much faster penetration and higher degree of impact on the established markets.
Beyond business and economics disruptive innovations can also be considered to disrupt complex systems, including economic and business-related aspects.
This is one example of Cellular Agriculture for your reference.
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