1 – Describe what the field of social psychology focuses on and seeks to understand through research
and the related questions that it endeavors to answer.
2 – Compare and contrast
the social psychology constructs of person perception and self-concept. What
categories do we use to describe ourselves and others?
3 – Describe factors that
contribute to a strong attitude-behavior relationship. What happens when the
components of attitudes are mismatched?
4 – Explain the
differences in thoughtful and spontaneous processing and the benefits of
targeting messages toward each type.
5 – Describe three
methods of preventing persuasion.
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