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Assessment Directions
In this assessment, you’ll use Kotter’s 8 Steps
to Organizational Change Model to analyze a well-known corporation’s change
process.
Part 1
Organizational
Change Analysis
Choose a well-known corporation, such as
Samsung, Starbucks, Ford Motor Company, or Waste Management, that implemented a
major change.
Using the Organizational
Change Evaluation Tool, analyze the corporation’s
change process based on Kotter’s 8 Steps to Organizational Change Model.
This will be used in Pt. 2: Change Management
Presentation.
Step
One: Create
Urgency.
Step
Two: Form
a Powerful Coalition.
Step
Three:
Create a Vision for Change.
Step
Four: Communicate
the Vision.
Step
Five: Remove
Obstacles.
Step
Six: Create
Short-Term Wins.
Step
Seven: Build
on the Change.
Step
Eight: Anchor
the Changes in Corporate Culture.
Consider these
questions:
1. Was this a positive organizational change? Why or why not?
2. If so, what strategies and tactics were effective in creating
positive organizational change?
3. What strategies and tactics would have worked better?
Part 2
Change Management Presentation
You’ve been hired as a consultant to develop strategies with
supporting tactics to implement positive changes in the corporation you chose
in Part 1.
Review your
analysis of the corporation’s change process to be sure you
understand the exact nature of the change and why the corporation needs to make
it.
Create a 12-
to 13-slide Change Management Presentation showing strategies with
supporting tactics to implement positive changes for the company’s board of directors.
Complete the following in
your presentation:
Evaluate
why this change needed to occur.
Explain
how this change impacts the company on a global scale.
Explain
how this change impacts employees.
Using Kotter’s 8
Steps to Organizational Change Model, chart strategies and tactics for positively implementing the
organizational change.
In your chart, complete the following:
Develop
strategies for each of the 8 steps in Kotter’s model.
Develop
tactics to support each strategy.
Justify
the effectiveness of each strategy and tactic with a rationale.
-Conclude your
presentation with an explanation of how this positive organizational change
will help the company sustain a competitive advantage in the global market.
-Include speaker notes
for your presentation.
-Ensure that your slides
contain only essential information.
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