Title/topic: The effect of Artificial Intelligence on online retails.
Problem statement/rationale for this paper: Artificial intelligence (AI) is being used to optimize the customer experience in online retail stores. This paper will attempt to identify in what ways AI is doing the optimization and its effect.
Hypothesis: The use of Artificial Intelligence (AI) in online retail will lead to higher efficiency, improved customer experience, and increased sales.
Research Question: How does the implementation of Artificial Intelligence in online retail impact customer satisfaction, customer loyalty, and customer retention?
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