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1. Import HBAT200 data into RStudio
2. Build an appropriate regression model that will explain “customer satisfaction” (Please note that X19-X23 are outcome variables, so do NOT use them as your independent variables)
3. Check model assumptions
4. Interpret the model and identify the factors that influence customer satisfaction
5. Provide recommendations to management on how to increase customer satisfaction
6. Perform segmentation (based on variables X1-X5) to identify the most satisfied group of customers
7. Test a non-linear effect of product quality on customer satisfaction

FORMAT FOR EXERCISE:
The following sections should be incorporated (if enough information is provided in the problem):
1. A Summary of the Problem
Gives a brief introduction to the problem. Please do NOT copy and paste the original problem from the
given case study. Give a brief two-paragraph description of the overall goals of the study and what must
be found in order to solve the problem.
2. Method of solving
Describe which tools you learned in class that will be employed in the problem-solving. Describe why
the methods you are using will lead to a solution to the problems in the case study.
3. Give the derivation (if one is required) or how specifically you solved your problem in detail.
Typically, the case study will guide you towards what should be found and reported on. You must identify
the proper tools required to solve the problem as well as use them with any other information or data.
4. Results
Summarize your technical results as well as what the results mean in plain English. Your audience
typically won’t enjoy reading tables of numbers or heavy mathematics. They like short summary tables,
graphs, charts, and plain English. After you have described the technical results, translate them into a
meaning that any audience, regardless of their mathematical background, can understand.
5. Managerial Implications
With any type of problem-solving there are usually decisions attached to the solutions. You must take
your results and provide recommendations for the best possible decision to make. Justify why you believe
the recommended decision will be the best to make. Also, perform a sensitivity analysis where appropriate
(we will discuss this later in the course).
6. Attachments section (where applicable)
This section may include MS Excel files (original calculations that include formulas), statistical analysis
output, charts, etc. If your mathematical derivations are long or your work was done using Excel or some
other type of software, you must provide the files which show the work. If it is a mathematical derivation,
you must actual formulas in Excel.
STYLE
Please use Times New Roman font, black, size 12, single space, indented paragraphs, 1-inch margins

This is a book review about the Art of War by Sun Tzu. The paper should include an overview of the book
along with your personal review, you should highlight the main concepts and themes and discuss how
you can apply those concepts to your future as a leader of the Army.

The purpose of a research plan is to provide a brief overview of the key components of a planned research study. It helps to build quality into the research process. During this course, you have, step by step, developed an abbreviated research plan contributing to a process improvement focused on decreasing the incidence of a hospital-acquired condition (HAC) of your choice. As you have progressed the course, you may have improved your ideas and revised your writing based on new information and the expertise you have gained.
To complete this final assessment, combine relevant work from your previous assessments into one seamless research plan. Be sure to incorporate any useful feedback suggested by your instructor, and be sure to properly cite all resources used to support your plan.
For this assessment it is suggested that you build upon the work that you did in the Research Problem and Purpose Statements assessment, as well as the research question and methods assessment that fits the method you chose.
This assessment has four distinct parts:

The second WI assignment is a strategic analysis of a large, U.S. based company. I have specified a large U.S. company so that you can access their financial statements and perform a ratio analysis of the company’s financial position. We need the data in U.S. dollars for this part of the paper. This paper will be 10 pages not counting the cover page, the bibliography or the ratio analysis. The ratio analysis has to be done correctly and is about 1/3 of the total grade for the paper. We are going to work on ratio analysis during the semester so you do it correctly.
( THE COMPANY IS UBER)
Please do not use abstracts as sources. Please use articles instead.
The outline I used was just an outline and some ideas.

Identify an example of a popular media text from the last three years (e.g. TV shows, film, a popular game) that you know well and analyze it critically in terms of its gender representation(s) (including intersections with race, sexualities, and class as appropriate).

What kinds of gender representations. codes and discourses are visible? Is the text ‘feminist’ in your view? Objectifying? Postfeminist? Does it reproduce hegemonic gender inequalities or bring something new?

Post 250-500 words. Be ready to share in class. Try to use an example that others in the class will also know and one in which gender is important. Post a screenshot if possible.

NOTE that gender covers masculinities, femininities, trans and non-binary genders.
Marcus Williams
2 hours ago
Please utilize two of these works as a source for the paper

Laura Mulvey. (1992). Visual Pleasure and Narrative Cinema, pp. 267-274, in Keyworks

Rosalind Gill. (2007).
http://eprints.lse.ac.uk/2449/1/Postfeminist_media_culture_(LSERO).pdf

Sara Banet-Weiser. (2015, January 21). Popular Misogyny. (Links to an external site.) Culture Digitally. Link.

Popular misogyny: a zeitgeist

Kristina Brüning. (2019). Olivia Pope: a black post-feminist subject?

Marketing Plan

Throughout this course, you have learned about the elements of a marketing plan. This assignment will provide you with the opportunity to research the marketing methodology of an existing publicly traded company; using a publicly traded company will provide you with access to a greater amount of information to complete this assignment. As you research this company, apply the theoretical learning from this course.
Include the sections below in your marketing plan.
Introduction: Include a brief introduction of the company.
Competitive Analysis: Who are your company’s competitors, and how is each differentiated? Identify two or three strengths and two or three weaknesses of your company compared to a minimum of two of your company’s competitors.
Marketing Strategies: What are the marketing strategies used by your company in the management of the global customer brand? Use the four Ps in your analysis, which are listed below.
Product: Begin with a theoretical definition of a product. What is the product/service offering by your company? How did the development of these new products affect your company’s marketing strategy?
Place: Begin with a theoretical definition of place. What are the distribution channels used by your company?
Price: Begin with a theoretical definition of price. What is the pricing strategy used by your company?
Promotion: Begin with a theoretical definition of promotion. What are the traditional and digital methods of marketing promotion used by your company? Explain a minimum of three traditional and three digital methods.
Competitive Advantage: Identify whether your company has a competitive advantage in each of the areas of the four Ps. Remember that your company could have a competitive advantage in one area and not in another. Include supporting rationale.
Your submission must be in essay format and use subheadings. You need to include a minimum of five scholarly sources (no blogs, no Wikipedia), and three must be peer-reviewed sources. Your scholarly activity must be at least six pages in length, not counting the title page and references page. APA format is required.

Chapter 15 discusses issues decisions involved in marketing communications. In recent years, more and more firms are embracing the concept of integrated marketing communications (IMC). The article found here: 4 Integrated Marketing Communications Examples (aurora.edu) (Links to an external site.) describes several companies use of an IMC strategy. Choose one of the campaigns presented and discuss the following: What promotional elements from the chapter were used and how? What were some measures of the campaign’s success?

To receive full credit your response must include chapter concepts and verbiage, be well-written and free of grammatical errors, and compre

3000-3500 words. Final paper due April 20th
Overview
In the last few weeks, we examined the interventions of philanthrocapitalists into different aspects of contemporary life – education, agriculture, and global health. You read articles and chapters that discussed the overarching philosophy of these interventions and explored some philanthrocapitalist projects and policies and their implications.
Prompt
For the final paper, you will pick one of these areas, or another area of your choosing, and investigate and analyze a particular case study to apply or test the theoretical framework of the class. Your case study should be a philanthrocapitalist project, policy, or program that you will analyze through the lens of the class. I offer some examples below, but you may focus on any issue that clearly intersects with the course theme.

The movement you will be researching and collecting data for will be the Civil Rights movement having to do with NAACP (National Association for the Advancement of Colored People). Write a research paper analyzing the origins and legacy of that organization. Depending on the movement you choose, this should be a narrow and focused history with a limited scope. Your task is to determine how and why the organization began, who the major players were in establishing the organization, and how or why the organization ended. You will need to consult academic sources that provide commentary and context for the movement and organization you choose. Issues you can explore through the movement include, but are not limited to, constitutional rights, racism, women’s rights, governmental response, grass-roots campaigning etc. The idea is that you build an argument, through academic sources, regarding how the movement contributed to U.S. history.

The following questions will be answered in my research paper:
How did violent and non-violent protest differ during the Civil Rights movement, and which had a better outcome in progressing forward?
How did the Civil Rights act of 1964 help with discrimination in the workplace and how effective it was?
Who were the most influential people at the time for the Civil Right movement and did it impact the movement?
MAKE SURE TO FOCUS ON WHAT THEY DID in the 1950s and 1960s, NOT the 1910s etc.

You must have at least THREE outside sources. Wikipedia, or any encyclopedia for that matter, does not count as a source. Books, academic journal articles, and the course textbook do count (but the textbook does not count as an “outside” source). Be concrete: evidence is always more convincing than generalization or simple logic. In fact, it is the entire point of the assignment. It is your task to use evidence to generate an answer to a real historical question. Do not summarize the reading materials. Instead, describe or quote the evidence you need to answer the question, with proper citations so your reader can find your source. Do not waste time by repeating easy-to-find and irrelevant material. For citation and bibliography rules, you are required to use the chicago style guide that I uploaded. Paper must be 6 pages, not counting cover page or bibliography. Your paper will have a bibliography. Your paper should be Times New Roman, twelve-point font, double-spaced, and have one-inch margins. Must include a introduction, thesis statement, paragraphs, conclusion, sources etc.

Purpose:
To provide information about a sound issue to nonexperts in a visually interesting way. Imagine that these could be hanging on walls within university hallways – what would you want your fellow students to learn about?
FIRST PART:
Task:
You will create an infographic that explains an audio ‘issue’ of your choice nonexperts.
YOUR AUDIO ISSUE:
Loudness Wars
Infographics are visual representations of information. They can include numbers, text, images, or any combination of the three. Just as in traditional writing assignments, infographics can take on any of the various rhetorical modes — informative, instructive, descriptive, persuasive, etc. Infographics provide authors with a quick way to convey a lot of information. Your infographic will likely be informative/instructive/descriptive
Platforms to design – your choice!
Infogram, Canva, Easelly, Piktochart, Visme
SECOND PART:
· A write-up (2 pages) explaining your infographic and how it connects to class content. You do not necessarily have to connect to readings but please cite sources if you use them!

Files:
Loudness Wars PPTs — class notes about the topic .. pls incorporate
Article — information
Examples 1, 2, 3 — Examples of Infographic