Write a paper outlining the fundamentals of HCI and how it affects marketing.
marketing
Which country are you going to transfer the product/brand to (explain why you are choosing this country)? Which particular market segments are you going to target, in this country, why is this product/brand right for them?
Assignment Question
I am Bachelor of Business Management specialization in Marketing student. I have a course called Communication Management. I have a final paper assignment from this course with the details below. I need to choose an advert from does not matter can be anywhere in world (mostly preferred USA or Europe). Be creative, unique, avoid robotic, AI sound. Also, be careful paper will be put on Turnitin, so I need extra focus on AI detection and plagiarism. I need to use APA reference. Also, attached you can find some details from professor’s class. Try to also take some useful information from that slides. Develop a Customised Integrated Communication Marketing (ICM) Plan – 1,500 words (10 per cent leeway)
1: Chose an Advert, explain how it works specifically in a particular market geographically and how it targets market segments, through its messages. (10 Points)
2: Which country are you going to transfer the product/brand to (explain why you are choosing this country)? Which particular market segments are you going to target, in this country, why is this product/brand right for them? (10 points)
3: Develop TWO new messages for the product/brand, which are appropriate for the new market and the new market segments, Explaining why these will work in this new market (be as creative as you can with these messages). (10 points)
4: Choose one Social Media Channel and one Traditional Media Channel, explain in detail why these channels are effective communications tools for your new messages in this new market. (10 points)
5: Explain in detail how you will create space for your product in this new market, using TWO of the tools below (be specific) Public Relations Direct Marketing Event Marketing Sales Promotion Explain, in detail, how you will use TWO of these marketing tools to differentiate your product from similar products, which already exist in this market. (20 points)
WRITE A RESEARCH PAPER ON MARKETING MANAGAMENT INDIVIDUAL PROJECT.
WRITE A RESEARCH PAPER ON MARKETING MANAGAMENT INDIVIDUAL PROJECT.
Explain about How Customers Balance Good and Bad CS-Related Information to Create an Ethical Brand Image.
The purpose of this assignment is to practice an important aspect of the writing process: to synthesize the information from a scholarly article and draw meaningful connections to future implications. First, select an industry with which you are familiar and in which you intended to have your future career, such as health care, marketing, retail technology, etc. Consider an organization or position you might be interested in. The industry you select in this assignment will be the focus for the remaining writing assignments in this course. Once you have made your selection, refer to the article “How Do Consumers Reconcile Positive and Negative CS-Related Information to Form an Ethical Brand Perception? A Mixed Method Inquiry” as well as the guidelines for writing, located in the topic Resources. Then address the prompts below in a 750-1,000-word paper: Summarize the article including paraphrasing the article, the research problem, questions, method, findings, and conclusions discussed by the authors. Discuss how the findings and conclusions of this article would impact the industry or organization you have identified for your future career. Reminder: This is an academic exercise that should not be written in first person. This is an APA paper that includes a separate title page and a reference page.