Define how your brand will differentiate itself in the market and the key messages communicating this differentiation.

Your project requires a 10-page marketing plan for the brand you selected and had approved in your Week 1 proposal. The plan should be written as an essay (not bulleted), adhering to APA format, and reflecting a graduate-level quality of work. Be sure to include an appropriate number of references to support your analysis and recommendations.

Required Marketing Plan Headings
1. Executive Summary
Provide a concise marketing plan overview, summarizing the key points, objectives, and recommendations. This section should briefly capture the essence of your marketing strategy.

2. Situation Analysis

Market Overview: Provide an overview of the current market environment for your brand, including market size, scope, and key trends influencing the industry.

Target Market Segmentation: Identify and describe the primary target markets for your brand. Break this down into the following sub-sections:
Demographic Profile: Describe the characteristics of your target consumers, such as age, gender, income, education, and occupation.
Geographic Focus: Identify the geographic areas (e.g., regions, countries, urban vs. rural) where your brand will focus its marketing efforts.
Behavioral Insights: Discuss purchasing behaviors, brand loyalty, product usage patterns, and other behavioral factors that influence your target audience’s decisions.
Psychographics: Explore the lifestyle, values, interests, and attitudes of your target audience, including factors that shape their purchasing decisions and their connection to the brand.
3. Market Needs
Discuss the specific needs or pain points in the market that your product or service addresses.

4. Market Trends
Identify and describe current trends in the market, such as technological advancements, consumer preferences, or regulatory changes that could impact your marketing strategy.

5. Market Growth
Provide data or forecasts on the market’s growth potential and explain how your brand plans to capitalize on this growth.

6. SWOT Analysis
Conduct a SWOT analysis to evaluate the brand’s Strengths, Weaknesses, Opportunities, and Threats in the market context.

7. Competitor Analysis
Identify and analyze key competitors in your market. Evaluate their strengths, weaknesses, and positioning to identify opportunities for differentiation.

8. Market Strategy

Marketing Objectives: Outline the measurable goals your marketing plan aims to achieve (e.g., increase market share, drive sales, enhance brand awareness).
Financial Objectives: Describe financial goals such as revenue targets, profitability, and cost-effectiveness. (Ensure these are SMART objectives)
Positioning Strategy: Define how your brand will differentiate itself in the market and the key messages communicating this differentiation.
9. Marketing Tactics

Product: Describe the product(s) or service(s) your brand offers, including key features, benefits, and value proposition.
Price: Outline your pricing strategy, including pricing models, pricing tactics, and any discount or promotion strategies.
Distribution: Explain how your product or service will be delivered to customers, including distribution channels (e.g., retail, online, direct sales).
Communication: Describe the communication strategies you will use to reach your target audience (e.g., advertising, social media, public relations).
Research: Discuss any ongoing or planned research to support marketing efforts, such as consumer surveys, focus groups, or market studies.
10. Financials

Marketing Budget: Present a graphical representation (e.g., pie chart or bar graph) that shows the breakdown of your marketing budget, including allocations for different activities from the communications strategy. In addition, provide a paragraph with supporting information that explains the rationale behind the budget allocation. This should include reasoning for prioritizing certain activities or strategies, and how the allocated budget aligns with the overall marketing objectives.

I have attached previous assignments for reference

Modifying an existing recommendation letter used pharmacy school to apply to the McWilliams Biomedical program.to specifically discuss these major points?

Modifying an existing recommendation letter used pharmacy school to apply to the McWilliams Biomedical program.to specifically discuss these major points? Let’s move away from your skills as they pertain to being a technician and discuss them in terms of a graduate student and scholarly achievements.

“Attach a letter that comments specifically on the applicant’s strengths for graduate study. The letter can include descriptions of significant actions, accomplishments, and personal qualities related to scholarly achievement, comments about the applicant’s character, and if applicable, any known obstacles the applicant may have had to overcome to attain their educational goals (e.g., economic, social, cultural, educational, or other disadvantages). Include comments about the applicant’s ability for critical thinking and ability to work collaboratively

Prevention of venous thromboembolism in medically ill patients.

Prevention of venous thromboembolism in medically ill patients.

Using the clinical problem, relate it to one of the four components of the nursing metaparadigm.

Select and integrate an evidence-based guideline or best practice guideline to address the clinical problem. Address the guideline recommendations that support the level of evidence.

The Enduring Legacy of “The Warmth of Other Suns”

In the past few weeks, we have been learning about slavery, race, and ethnicity in the U.S. and how experiences have been vastly different and unique by groups. Given that this is a survey course, chances are our study has left many of you thirsting for more, to dig deeper and understand in earnest these groups’ more personal stories.

For this presentation, you will have a chance to choose an ethnic group of your choice and read a book or watch a movie about that group. You will then create a 10-minute video review of the book or movie that you will share with the class and to which your classmates will provide constructive feedback

Group of Your Choice
Your group may be an ethnic group of your choice in the United States, either broadly or subdivision within the chosen group. Some examples include Middle Eastern Americans (or more specifically, groups connected to Syria, Turkey, Armenia, etc.), Asian Americans and Pacific Islanders (or more specifically, groups connected to China, Korea, Vietnam, etc.), Latinx (or more specifically, groups connected to Mexico, Puerto Rico, Dominican Republic, etc.), African Americans (those who have been living in the U.S. for generations or those who came to the U.S. more recently), Euro Americans (or more specifically, groups connected to Italy, Ireland, Eastern Europe, etc.), Native Americans (either in their past experiences or present-day experiences), or even better, one with an intersectional identity!

Book or Movie of Your Choice

The book or movie you choose can be fiction or nonfiction as long as it directly addresses your group as its main topic. You might find a nonfiction book or movie about the group’s history, struggles and accomplishments, where they stand today, and what we can do to help bring social justice and equity and right any wrong that might have been done to the group. You might also find a fiction that tells a more intimate story of specific individuals in their journey of challenges and triumphs and their contributions to the social fabric of this country. The sky is the limit and you should choose one that is personally meaningful to you and one you genuinely desire to learn more about.

Book Review or Movie Review
After reading or watching the book or movie of your choice, you will put together a 10-minute video review with the intention of sharing it with your classmates and me. Your review should include the following:

Explain why you chose the group and that particular book/movie.
Provide a good idea of what the book/movie is about but without giving away spoilers.
Clearly and explicitly connect what we have been learning in this class to what was presented in the book/movie and explain how this was done with concrete excerpts or clips whenever possible.
Describe how the book/movie accurately (or inaccurately) portrays the group to the readers/viewers and how it does so by providing specific examples.


Thumbs up or thumbs down? Give your recommendation on the book/movie and share what about book/movie resonated with you and what main lesson you took away after finishing it.
Though this is not a film course and the study of films is not the main focus of the class or this presentation, if you would like to get a general sense of how a movie review is written, you might want to check out 9 Tips for Writing a Film ReviewLinks to an external site..

Video Presentation
Your video should be around 10 minutes, give or take one minute, and address the five points outlined above. Please remember that your audience is your classmates and myself and address the viewers accordingly. The presentation will be submitted as a link to your video stored in an online source (e.g., YouTube, Google Drive) that can then be shared in the Peer Feedback page, not as a file. Remember to double check the shared setting so that anyone with the link will be able to view the video! You are free to use whichever video app you prefer. If you have trouble finding a suitable one, however, the following might be helpful:

Canvas has a couple of embedded video-creating apps, MC-Panopto and Studio that students can use if they would like. You can find them on the left-hand side menu of the Canvas course website. Here are some tutorials to help you get started: Panopto Video TutorialsLinks to an external site. or Using StudioLinks to an external site.

Develop a report to address On-Operational Hazard Summary, Hazardous Material Use Summary, NEP/EO 12114 compliance, Space Debris Mitigation detail and risk status and plan for budget for ESOH consideration.

Middle Earth Orbit (MEO) Space Vehicle and Ground Segment PESHE (Programmatic, Environmental, Safety, and Occupational Health Evaluation

Develop a report to address On-Operational Hazard Summary, Hazardous Material Use Summary, NEP/EO 12114 compliance, Space Debris Mitigation detail and risk status and plan for budget for ESOH consideration.

Please write in accordance of DoDI 5000.88. MIL-STD-882E, MIL-STD-1472E, Nasa Standard 8719.14C, DoD 4160-31-M-1, National Aerospace Standard 411

 

Summarize your main points (Part A = 3-4 pages) Part B. For the study you have chosen, can you think of a way to get similar data in a more ethical way?

I submitted a first draft and here are the corrections received from the professor.

Corrections:Hugh,
This is well-written, but unfortunately isn’t what I assigned and is much too long!

1/ remove all text and references re: Tuskegee
2/ include direct quotations from Belmont defining respect for persons, beneficence and social justice
3/add Belmont report to references.
4/do not use a cover sheet
5/wind up with 4-5 pages
6/reread instructions for the assignment and the grading rubric before doing next draft
Mhm

Grading Rubric:
Ethics reflection Choose one of the 3 studies | listed (Milgram, Zimbardo OR Humphreys, then include: A. The name of the study you are using and a brief descriiption of its methods (15 pts) Direct quotes with proper citations for each of the 3 definitions of principles. (15 points) Principle by principle, indicate how (if at all) was principle violated in the study? (20 pts) Principle by principle, indicate how (if at all) was principle supported in the study? (20 pts) Summarize your main points. (10 pts) Part A should be 3-4 pages B. Could you have gotten the same information in a more ethical manner? If yes, how? (20 pts) If no, why not? (20 pts) Part B should be about 1 page

REVISED INSTRUCTIONS FOR Ethics Reflection Assignment – 2 parts Part A. We have studied a variety of research projects that contain ethical violations in several different disciplines (bio-medical studies, anthropology, psychology and sociology). The CITI Ethics Training spoke of both Laud Humphreys, Tearoom Trade and the infamous Tuskeegee Study. The Video, “5 Psychology Experiments You Couldn’t Do Today,” reported on the Milgram study on obedience and the Zimbardo Prison Experiment. Using Humphreys’, Milgram’s or Zimbardo’s research as your example, explain how the study violated or carried out each of the three basic principles of research ethics: beneficence, justice and respect for persons, using materials from your CITI training, the ASA Code of Ethics and the Belmont Report and anything else that you may choose to watch or read. BEFORE you use each concept, find its definition of the concept then quote and cite it adding clarification and/or explanation in your own words if needed. If you care to learn more about – these studies, there is quite a bit of high-level information on the web. If you use any of it, you must cite it properly. Summarize your main points (Part A = 3-4 pages) Part B. For the study you have chosen, can you think of a way to get similar data in a more ethical way? If yes, explain how. If no, explain why. It does not matter whether you decide to say yes or no as long as you can support your desion. (about one page) Entire ethics reflection should be 4-5 pages

Please keep it to 4 Pages not including the reference page, Also please incorporate all corrections from the professor.

Essay format must be in ASA.
Again PLEASE INCORPORATE ALL CORRECTIONS FROM PROFESSOR LISTED ABOVE!

Telehealth’s Role in Delivering Equitable Care-What potential impact does telehealth have on delivering quality care in rural areas?

Discuss Telehealth’s Role in Delivering Equitable Care.

Describe how telehealth addresses health disparities.
How does telehealth provide equitable care?
What potential impact does telehealth have on delivering quality care in rural areas?

Briefly respond to each of the 10 items below for this discussion post.

Briefly respond to each of the 10 items below for this discussion post.

Please post

Context of field placement/job
Name of organization and goal of the program you are involved with:
Number of clients you typically work with during each week
Type of clinical work you engage in (for example, case management, behavioral health, group work, substance use recovery counseling, hotline, discharge planning, crisis response and evaluation, investigation of child abuse)

Focus of your work (e.g., information and referral, therapeutic support, therapeutic counseling, obtaining insurance providers and discharge placement; court advocacy and accompaniment)
Frequency and duration of contact: How often do you see clients and for how long?

6. Briefly describe your field situation and the types of clients and target problems that are generally seen at your program/agency.

7. WHAT GOALS? Identify general and specific ideas for the client or client situation you will work with for your clinical evaluation.

8. WHAT MEASURE? What will you measure? How will you measure this target? Which of the Bloom, Fisher and Orme criteria will you address? Which will be limitations?

9. What is your recording plan?

10. How will you carry out a single subject design?? That is how will you obtain a baseline of this measure before implementing your intervention? What are the barriers/challenges? What may make it more feasible?

 

Excel or any of your choice if it helps for calculations-The verbal answers to the questions should not be too long; it can be simply answered in a few sentences or a small paragraph, depending on the question.

The assignment contains 4 main problems in the Finance course and each of the problems has a few additional sub-questions to be answered. This assignment will be called ACTUAL ASSIGNMENT.

The actual assignment will be uploaded ASAP, but  an older version of the assignment with some answers as an EXAMPLE of how it should be formatted.

IMPORTANT NOTE:
The assignment will be uploaded at later time and this current document called EXAMPLE is just an example for formatting the actual assignment.
Please prepare the answers in the same word document with the actual assignment questions. Calculations can be done in Excel, but should be answered by using formulas as in the example.

The verbal answers to the questions should not be too long; it can be simply answered in a few sentences or a small paragraph, depending on the question.

On a separate sheet of paper (or in an electronic document) diagram the process of protein synthesis including the three major steps: 1) transcription, 2) RNA processing (splicing), and 3) translation.

On a separate sheet of paper (or in an electronic document) diagram the process of protein synthesis including the three major steps: 1) transcription, 2) RNA processing (splicing), and 3) translation.

Be sure to illustrate and label the following: DNA, messenger RNA, RNA polymerase, introns, exons, nucleotides, codons, ribosome, transfer RNA, amino acid chain. Scan or photograph the labeled diagram and include it here.